Special Edition: NYC – Artist’s Alley Experiences

Special Edition: NYC took place in the Javitscenter in Manhattan last weekend from June 14th to June 15th. I was in the artist’s alley alongside my good friend Betsy Peterschmidt, who is a talented Comic illustrator, and also with my assistant Rose Wong, who is a skilled Editorial illustrator.

There’s a new con in town

The vibe of the convention was very much like New York Comic Con but a lot smaller and therefore more low-key. The artist’s alley only took up about half of the room with the other half left for vendors. This is the first year Special Edition: NYC has taken place, I’m certain it will only continue to grow. It’s definitely an option worth looking into as an artist and even more so if you’re into comics.

I had a wonderful time at Special Edition: NYC but I’m considering I should invest my time in Faerie Con next year, as the audience is more in line with my genre of art.

Lessons Learned

Some of the lessons I took away from this convention were:

  1. Simplify your display, don’t bring too much stuff. (Like me, oops!)
  2. Have a tip jar.
  3. Try to keep prints to one size, multiple sizes become an extra expense for you as an artist and you’re likely to only sell of the cheapest option.
  4. Have a mailing list sign up sheet.
  5. Stand up at your table and engage the customers.
  6. Having a table assistant is wonderful. They can help with food runs, company and sales. (Thank you Rose!)
  7. Doggy Cosplay is the best! Please see my photos from the event below.
  8. Doing commissions on the spot is one of the best sources of income at a convention. People are really excited to have things drawn as their own request, so if you can do this. It’s a great way to make people happy. (Shout out to Betsy Peterschmidt, who was really rocking the commissions again this year.)
  9. Consider which audience your artwork reaches out to when selecting conventions to attend.

Thank you

I’d like to extend a big thank you to everyone who stopped by my table. It was so lovely meeting you all and thank you for supporting my work! You are the best.

Photos from the convention:

Photos © Rose Wong & Kiri Østergaard Leonard

Special Edition: NYC
Rose Wong
Olga Andreyeva
Betsy Peterschmidt

Kiri Østergaard Leonard

Kiri Østergaard Leonard is an award winning illustrator and artist from Denmark, currently living in Austin, Texas. She enjoys working on projects within the fantasy and children's illustration genre.

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